Great info from someone that has been apart of a team that built a vibrant community. 7 rules for building a vibrant community strait from the horse’s mouth. I’m barely scraping the surface here, but here are the highlights.
Point 1: Core Branding Value
- “Know your brand, know your audience.”
Point 2: Start Compelling Conversations
Point 3: Be an Asset: Add Value!
Point 4: Make friends, not fans.
- “Listen to your community, but don’t be changed by your community.”
Point 5: Show Appreciation.
- “Show appreciation, hit the reply button. Do it.”
Point 6: Take Breaks!
- “Give your audience a chance to miss you.”
Point 7: Always be Upgrading!
- “Kubrick is ok! Start, then upgrade.”
For more on Cali, visit her blog or at geekbrief.tv